{"id":129044,"date":"2020-03-02T18:03:40","date_gmt":"2020-03-02T17:03:40","guid":{"rendered":"https:\/\/www.electrive.com\/?p=129044"},"modified":"2020-03-03T10:10:48","modified_gmt":"2020-03-03T09:10:48","slug":"los-prepedidos-del-byton-m-byte-comenzaran-en-la-ue-antes-de-fin-de-ano","status":"publish","type":"post","link":"https:\/\/www.electrive.com\/es\/2020\/03\/02\/byton-m-byte-pre-orders-to-start-in-eu-before-years-end\/","title":{"rendered":"Los pedidos anticipados del Byton M-Byte comenzar\u00e1n en la UE antes de fin de a\u00f1o"},"content":{"rendered":"<p>Antes de que finalice este a\u00f1o, el fabricante chino Byton aceptar\u00e1 pedidos anticipados de clientes europeos para su primer modelo el\u00e9ctrico M-Byte, por una cuota de reserva de 500 euros. Byton tambi\u00e9n ha revelado algunos detalles sobre el servicio de distribuci\u00f3n y recarga previsto.<!--more--><\/p>\n<p>Byton ha anunciado la apertura de su primera tienda insignia en el aeropuerto de Z\u00farich. El anuncio se realiz\u00f3 y se llev\u00f3 a cabo una retransmisi\u00f3n en directo por Internet en el periodo previsto para el Sal\u00f3n del Autom\u00f3vil de Ginebra cancelado debido a las precauciones por el Coronavirus. En ella, Byton revel\u00f3 que tiene previsto abrir lo que denominan \"Byton Places\" en el aeropuerto de Z\u00farich en el segundo trimestre de 2021, antes del lanzamiento al mercado europeo previsto para finales de 2021. Para entonces, deber\u00edan haberse abierto unos 20 Byton Places en Europa, incluyendo Oslo, Berl\u00edn, \u00c1msterdam y Par\u00eds. Los Byton Places no solo se utilizar\u00e1n para gestionar eventos exclusivos de estreno y pruebas de conducci\u00f3n, sino tambi\u00e9n para presentar a los clientes las ofertas digitales de la marca.<\/p>\n<p>El fabricante apuesta por un \"modelo h\u00edbrido de ventas y servicio\", que Byton gestionar\u00e1 directamente a trav\u00e9s de los canales en l\u00ednea propios de la p\u00e1gina web y la aplicaci\u00f3n, pero tambi\u00e9n fuera de l\u00ednea con socios minoristas. El cliente deber\u00e1 poder cambiar de forma flexible entre estos dos canales de comunicaci\u00f3n.<\/p>\n<p>Byton tambi\u00e9n confirm\u00f3 que actualmente tienen 65.000 <a href=\"https:\/\/www.electrive.com\/es\/etiqueta-2\/m-byte\/\">M-Byte<\/a> pre-pedidos en todo el mundo - 25.000 de los cuales proceden de Europa. Andreas Schaaf, Chief Customer Officer (CCO) de Byton, espera un total de 2,8 millones de coches el\u00e9ctricos en Europa para 2025 - incluyendo m\u00e1s de 700.000 veh\u00edculos premium. Byton aspira a su propia porci\u00f3n de este pastel.<\/p>\n<p>\"Paralelamente al pr\u00f3ximo lanzamiento comercial en China, ya hemos encontrado socios minoristas y de servicios en nuestros primeros mercados europeos\", afirma Schaaf. Los pa\u00edses de la \"primera oleada\" son Suiza, Alemania, Noruega, Francia, Pa\u00edses Bajos y Suecia.<\/p>\n<p>Para Suecia y Noruega, Hedin Automotive ser\u00e1 el socio minorista y de servicios de la empresa china. En Francia, se ha establecido una asociaci\u00f3n con BYmyCAR, mientras que las actividades en los Pa\u00edses Bajos ser\u00e1n asumidas por el Grupo Louwman. En Suiza, Modern Driving ser\u00e1 el socio comercial y de servicios de Byton. La empresa ofrecer\u00e1 40 puntos de servicio y siete centros de pruebas de conducci\u00f3n, as\u00ed como dos tiendas pop-up m\u00f3viles. Modern Driving tambi\u00e9n ser\u00e1 el socio de la anunciada tienda insignia de Z\u00farich.<\/p>","protected":false},"excerpt":{"rendered":"<p>Antes de finales de este a\u00f1o, el fabricante chino Byton aceptar\u00e1 pedidos anticipados de clientes europeos para su primer modelo el\u00e9ctrico M-Byte - por una reserva<\/p>","protected":false},"author":24,"featured_media":129060,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9930],"tags":[1463,53,3701,19931,9672,10174,14007,7913,10040,9970,9961,18931,19932,15067,18932,9978,9948,1762,2049,6211,7405,10003,669],"class_list":["post-129044","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automobile","tag-amsterdam","tag-berlin","tag-bev","tag-bymycar","tag-byton","tag-charging-stations","tag-digital-charging-solutions","tag-e-suv","tag-europe","tag-france","tag-germany","tag-hedin-automotive","tag-louwman","tag-m-byte","tag-modern-driving","tag-netherlands","tag-norway","tag-oslo","tag-paris","tag-roaming","tag-startup","tag-switzerland","tag-zurich"],"acf":{"inhalt_teil2":"<p>As yet, Byton has not named any partners for Germany. &#8220;In Germany, Byton has several options for partnerships, which will be announced at a later date,&#8221; iterated the company in a statement. In the webcast in place of the cancelled event in Geneva, Schaaf told <em>electrive<\/em> that several potential distribution partners are being discussed for Germany. &#8220;Germany is an important market for us, also because of its market potential&#8221;, said Schaaf. &#8220;Because Germany is so important, we want to find the right partner.&#8221; Which basically means nothing has been signed yet, hence no announcement. But according to Schaaf, something will be announced &#8220;in the next few weeks&#8221;. Schaaf went on to say that they have several locations in mind for Germany, but couldn&#8217;t say which until they have settled on the final choice of sales partner.<\/p>\n<p>In view of the partners announced so far for the other countries, a well-known premium car dealership seems likely for Germany. In doing so, Byton would be taking a different path to the Chinese car manufacturer Aiways who is <a href=\"https:\/\/www.electrive.com\/2020\/02\/28\/aiways-will-skip-dealerships-in-europe\/\">relying on direct sales in Europe<\/a>, while the vehicles are to be sold in Germany via the electronics discounter Euronics.<\/p>\n<p>However, the manufacturer can be more specific about its planned charging service, for which it has entered into a strategic partnership with Digital Charging Solutions (DCS). Together, the two companies will develop a &#8220;fully integrated charging experience&#8221; to enable customers to &#8220;travel long distances without problems&#8221;. DCS-Managing Director Markus Bartenschlager already stated in an interview with our German site <em>electrive.net<\/em> that they will soon start a charging service for an Asian brand \u2013 so now the cat is really out of the bag.<\/p>\n<p>The planned service will give customers access to 150,000 charging points in 28 European countries, including major fast-charging providers such as Ionity, Fastned, EnBW, Allego, Innogy, Newmotion, Izivia and Swisscharge. In addition, the charging service is to be deeply integrated into the vehicle, so that charging can be carried out directly from the car if desired \u2013 alternatively, of course, billing is also possible via charging card, RFID chip or credit card. The costs should be based on the respective charging point provider and thus be invoiced according to time, consumption or as a flat rate.<\/p>\n<p><em>With reporting by Sebastian Schaal, Germany<\/em><\/p>\n<p>Information via email and webcast<\/p>\n"},"_links":{"self":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/129044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/comments?post=129044"}],"version-history":[{"count":0,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/129044\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/media\/129060"}],"wp:attachment":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/media?parent=129044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/categories?post=129044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/tags?post=129044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}