Mercedes-Benz ha anunciado que aumentar\u00e1 significativamente su participaci\u00f3n en el fabricante brit\u00e1nico Aston Martin Lagonda, en dificultades, desde el 2,6% actual hasta un m\u00e1ximo del 20%. A cambio, la empresa brit\u00e1nica recibir\u00e1 de Mercedes trenes motrices h\u00edbridos y el\u00e9ctricos.<\/p>\n
El aumento de las acciones se producir\u00e1 de forma gradual, raz\u00f3n por la cual las dos empresas han elegido la expresi\u00f3n \"hasta un 20%\": En los pr\u00f3ximos tres a\u00f1os, Mercedes-Benz recibir\u00e1 acciones de nueva emisi\u00f3n en Aston Martin<\/a> hasta un valor total de 286 millones de libras, o 315 millones de euros al cambio actual. Si el fabricante brit\u00e1nico de autom\u00f3viles deportivos emitiera entretanto m\u00e1s acciones que vayan m\u00e1s all\u00e1 del acuerdo con Mercedes, la participaci\u00f3n de la empresa de Stuttgart podr\u00eda acabar siendo inferior al 20%.<\/p>\n Mercedes afirma en su anuncio que no desea aumentar su participaci\u00f3n m\u00e1s all\u00e1 de esa cifra. Mercedes-Benz AG tampoco transferir\u00e1 dinero por las acciones a Gaydon. La \u00fanica contrapartida es el suministro de diversas tecnolog\u00edas.<\/p>\n En virtud del nuevo acuerdo, Mercedes-Benz tambi\u00e9n conceder\u00e1 a Aston Martin acceso a varias de sus tecnolog\u00edas, entre las que se incluyen \"las cadenas cinem\u00e1ticas h\u00edbridas y el\u00e9ctricas de nueva generaci\u00f3n\". En las notificaciones no se menciona exactamente de qu\u00e9 cadenas cinem\u00e1ticas se tratar\u00e1, es decir, s\u00f3lo h\u00edbridos completos o tambi\u00e9n h\u00edbridos enchufables o incluso las cadenas cinem\u00e1ticas el\u00e9ctricas del pr\u00f3ximo Mercedes EQS. Adem\u00e1s, todos los nuevos Aston Martin deber\u00e1n basarse en una arquitectura electr\u00f3nica de Mercedes antes de 2027.<\/p>\n Aunque la cooperaci\u00f3n entre Aston Martin y Mercedes existe desde 2013, la empresa de Stuttgart suministra a la brit\u00e1nica motores V8 de la filial de altas prestaciones AMG y componentes de infoentretenimiento, entre otras cosas. Sin embargo, el nuevo acuerdo tambi\u00e9n plantea algunos interrogantes.<\/p>\n No fue hasta la primavera cuando un consorcio liderado por el multimillonario canadiense Lawrence Stroll se hizo con el control del fabricante de autom\u00f3viles en apuros, en el que el jefe de automovilismo de Mercedes, Toto Wolff, tambi\u00e9n se hab\u00eda unido a Aston Martin como inversor privado. En verano, el entonces jefe de AMG, Tobias Moers, fue nombrado tambi\u00e9n consejero delegado de Aston Martin.<\/p>","protected":false},"excerpt":{"rendered":" Mercedes-Benz ha anunciado que aumentar\u00e1 significativamente su participaci\u00f3n en el fabricante brit\u00e1nico Aston Martin Lagonda, en dificultades, de lo que es actualmente un 2,6% a un<\/p>","protected":false},"author":22,"featured_media":110702,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9930],"tags":[23,1227,3701,114,7474,7457,14001,362,6382],"class_list":["post-142551","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automobile","tag-amg","tag-aston-martin","tag-bev","tag-daimler","tag-dbx","tag-hev","tag-lagonda","tag-mercedes-benz","tag-phev"],"acf":{"inhalt_teil2":" In the same press release announcing Stroll’s entry, Aston Martin confirmed that the completed Rapide-E would not be launched<\/a> and that the launch of the Lagonda electric car brand announced in 2018 would be postponed from 2022 to 2025 at the earliest. Instead of the sports coupes with V8 engines from AMG, the new strategy focused on sports cars with mid-engines. For this purpose, a separate V6 gasoline engine “with hybrid capabilities” was to be developed. In March, the company then provided initial details of the V6 hybrid engines.<\/p>\n In a telephone conference following the announcement of the Mercedes deal, Aston Martin CEO Moers said that Aston Martin did not want to use entire Mercedes platforms, “but rather to combine components such as engines or batteries to create its own platforms, so to speak”. The company wants to keep its own V12 gasoline engine and can, within the framework of agreements with the AMG-V8, “develop tailor-made solutions for its own needs”. Regarding the V6 hybrid motor systems<\/a>, Moers said that “work will continue on it, but now there are alternatives”. In view of the last half-sentence, the future of this engine seems questionable.<\/p>\n Aston Martin went public in 2018, at a price of 1900 pence per share at the time. In the meantime, the price has fallen to just 55 pence, and sales have fallen over the years to just 5,809 vehicles in 2019. Aston Martin is now hoping for better sales of the brand’s first SUV, the DBX. But the development of the model was expensive.<\/p>\n Nevertheless, the management team around Stroll as Executive Chairman and Moers as CEO have ambitious plans: By 2025, revenue is expected to increase to \u00a32 billion and adjusted EBITDA to \u00a3500 million. The Mercedes deal should also help in this respect, as Aston Martin will be able to save development costs, for example in the area of electronic architecture with the Mercedes components.<\/p>\n During the telephone conference, Moers is said to have explained that the product plan has been completely revised. From 2023, numerous new models based on the Mercedes deal are to be launched, including the brand’s first plug-in hybrid. “In all probability” this drive system is to be used in an SUV \u2013 possibly in the DBX. By 2024, the brand plans to sell 10,000 cars per year, with a PHEV share of “20 to 30 per cent”. If PHEVs are only used in SUV models, their share of total sales will be at least as high. The “AMS” does not make any statements in the article about the launch of a possible all-electric model.<\/p>\n With reporting by Sebastian Schaal, Germany.<\/em><\/p>\n autocar.co.uk<\/a>, carscoops.com<\/a>, daimler.com<\/a>, astonmartin.com<\/a>, auto-motor-und-sport.de<\/a> (in German)<\/p>\n"},"_links":{"self":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/142551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/comments?post=142551"}],"version-history":[{"count":0,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/142551\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/media\/110702"}],"wp:attachment":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/media?parent=142551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/categories?post=142551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/tags?post=142551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}