{"id":250637,"date":"2024-09-16T17:08:01","date_gmt":"2024-09-16T15:08:01","guid":{"rendered":"https:\/\/www.electrive.com\/?p=250637"},"modified":"2024-09-16T17:29:16","modified_gmt":"2024-09-16T15:29:16","slug":"la-haya-prohibe-la-publicidad-de-combustibles-fosiles","status":"publish","type":"post","link":"https:\/\/www.electrive.com\/es\/2024\/09\/16\/the-hague-bans-fossil-fuel-advertising\/","title":{"rendered":"La Haya proh\u00edbe la publicidad de combustibles f\u00f3siles"},"content":{"rendered":"<p class=\"wp-block-paragraph\">La ley supone el fin de la publicidad financiada con fondos p\u00fablicos y privados de gasolina y gas\u00f3leo, aviones y cruceros en las calles de la ciudad holandesa. Sin embargo, tambi\u00e9n presenta lagunas: no se aplica a la publicidad pol\u00edtica de la industria de los combustibles f\u00f3siles ni a los anuncios que promocionan una marca general.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Se necesitan grandes inversiones gubernamentales para contrarrestar el efecto negativo de la publicidad f\u00f3sil\", afirm\u00f3 Thijs Bouman, profesor asociado de psicolog\u00eda medioambiental en la Rijksuniversiteit Groningen, explicando que la publicidad de los combustibles f\u00f3siles socava la pol\u00edtica clim\u00e1tica porque normaliza y promueve comportamientos insostenibles. Y a\u00f1adi\u00f3: \"Si se proh\u00edbe la publicidad de los f\u00f3siles, estos recursos podr\u00e1n emplearse mejor, por ejemplo para reforzar las opciones e instalaciones sostenibles como el transporte p\u00fablico.\"<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.theguardian.com\/world\/2024\/sep\/13\/the-hague-becomes-worlds-first-city-to-ban-fossil-fuel-related-ads\" rel=\"nofollow noopener\" target=\"_blank\">theguardian.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>La ley supone el fin de la publicidad p\u00fablica y privada de gasolina y gas\u00f3leo, aviones y cruceros en las calles de la ciudad holandesa. Sin embargo,<\/p>","protected":false},"author":22,"featured_media":99622,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9935],"tags":[4422,3985,10040,12843,2173,9978,10967],"class_list":["post-250637","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics","tag-co2","tag-diesel","tag-europe","tag-gasoline","tag-ice","tag-netherlands","tag-the-hague"],"acf":{"post_article-format":{"value":"short","label":"Kurzmitteilung"},"post_categories":[9935],"post_tags":[10967,2173,9978,4422,10040,12843,3985],"post_thumbnail":99622,"post_thumbnail-caption":"","post_teaser-text":"The Hague has become the first city in the world to pass a law banning the advertising of fossil fuels and related services. It is legally binding and comes into force at the beginning of next year. ","post_advert":false,"post_legacy":false},"_links":{"self":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/250637","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/comments?post=250637"}],"version-history":[{"count":3,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/250637\/revisions"}],"predecessor-version":[{"id":250669,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/250637\/revisions\/250669"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/media\/99622"}],"wp:attachment":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/media?parent=250637"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/categories?post=250637"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/tags?post=250637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}