{"id":60259,"date":"2014-08-11T08:58:11","date_gmt":"2014-08-11T06:58:11","guid":{"rendered":"https:\/\/www.electrive.com\/?p=60259"},"modified":"2017-10-25T10:51:58","modified_gmt":"2017-10-25T08:51:58","slug":"tim-mahoney-peter-adams","status":"publish","type":"post","link":"https:\/\/www.electrive.com\/es\/2014\/08\/11\/tim-mahoney-peter-adams\/","title":{"rendered":"Tim Mahoney, Peter Adams."},"content":{"rendered":"<blockquote><p><img decoding=\"async\" class=\"alignright size-full wp-image-60250\" src=\"https:\/\/www.electrive.com\/media\/2014\/08\/Tim-Mahoney.jpg\" alt=\"Tim-Mahoney\" width=\"100\" height=\"100\" title=\"\">\"Pero la realidad es que hay un mercado finito para el Volt, y es geogr\u00e1fico. California es el epicentro; no se trata de vender el Volt en Oklahoma\".<\/p>\n<p>La estrategia de marketing del pr\u00f3ximo Chevy Volt ser\u00e1 diferente, afirma el director de marketing Tim Mahoney. GM reconoce que el VE no es un veh\u00edculo para el mercado de masas, sino que se dirige a un grupo muy espec\u00edfico de compradores. Tambi\u00e9n en t\u00e9rminos geogr\u00e1ficos.<br \/>\n<a href=\"http:\/\/www.forbes.com\/sites\/dalebuss\/2014\/08\/07\/new-volt-is-coming-but-its-not-a-mass-market-vehicle-anymore\/\" target=\"_blank\" rel=\"nofollow noopener\">forbes.com<\/a><\/p><\/blockquote>\n<blockquote><p><img decoding=\"async\" class=\"alignright size-full wp-image-55862\" src=\"https:\/\/www.electrive.com\/media\/2014\/01\/anonym.jpg\" alt=\"an\u00f3nimo\" width=\"100\" height=\"100\" title=\"\">\"Hemos recibido a numerosas personas que nos han pedido comprar el coche de exposici\u00f3n. Muchos me han dicho: di tu precio\".<\/p>\n<p>Peter Adams, director de ventas de BMW en el Reino Unido, confirma que el i8 ya se ha agotado, antes incluso de salir a la venta en Gran Breta\u00f1a. En este momento, hay una lista de espera de diez meses para el deportivo el\u00e9ctrico.<br \/>\n<a href=\"http:\/\/www.telegraph.co.uk\/motoring\/car-manufacturers\/bmw\/11019039\/Hip-to-be-hybrid-BMW-i8-supercar-sells-out.html\" target=\"_blank\" rel=\"nofollow noopener\">telegraph.es<\/a><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>\"Pero la realidad es que hay un mercado finito para el Volt, y es geogr\u00e1fico. California es el epicentro; no se trata de vender el Volt en Oklahoma\". El marketing<\/p>","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9930],"tags":[10558,10559],"class_list":["post-60259","post","type-post","status-publish","format-standard","hentry","category-automobile","tag-peter-adams","tag-tim-mahoney"],"acf":{"post_article-format":null,"post_categories":null,"post_tags":null,"post_thumbnail":null,"post_thumbnail_listing":null,"post_thumbnail-caption":null,"post_teaser-text":null,"post_advert":null,"post_legacy":null,"post_original_image":null,"news_video_embed":null,"post_video-duration":null,"featured_podcast_title":null,"featured_podcast_teaser":null,"embed-code":null,"podcast-dauer":null,"post_teaser-text-advanced":null,"facts":null,"conclusion":null,"partner-portrait":null,"partner-name":null,"partner-position":null,"partner-intro":null,"partner-link-title":null,"partner-link":null,"guest-portrait":null,"guest-name":null,"guest-position":null,"guest-intro":null,"guest-link-title":null,"guest-link":null,"inhalt_teil2":null,"to_translate":null,"is_translated":null,"date_translation":null,"post_id_net":null,"slug_net":null,"post_id_com":null,"slug_com":null},"_links":{"self":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/60259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/comments?post=60259"}],"version-history":[{"count":0,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/posts\/60259\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/media?parent=60259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/categories?post=60259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.electrive.com\/es\/wp-json\/wp\/v2\/tags?post=60259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}