Study

A new breed of cars. Purpose-built electric vehicles for mobility on demand

Summary

The growing demand for ride-sharing services is giving rise to a new category of vehicles: Cars with a flexible interior that can be individually tailored to the needs of their users. In Europe, the United States and China alone, one million of these specially designed vehicles, many of them electric, are set to be sold by 2020, with the demand already expected to reach some 2.5 million by 2025. The potential for automakers is considerable, according to the latest Roland Berger study entitled “A new breed of cars. Purpose-built electric vehicles for mobility on demand”.