Harald Krüger, Peter Rawlinson, Lex Kerssemakers.
“The next pinnacle will be with the Mini electric in 2019 and the X3 in 2020. We will offer more electric motorcycles, and we will have more electrified vehicles.”
BMW CEO Harald Krueger says “a new era of individual mobility is about to begin.” He sees the Bavarian carmaker driving innovation in the mobility sector and becoming a leading tech company. Electric and plug-in hybrid cars will account for 25 percent of sales in ten years.
“The advent of the Uber and Lyft model is going to demand an electric car which can be rapidly charged and is tolerant of rapid, repeated fast charging.”
Peter Rawlinson, chief technology officer at Lucid Motors (formerly Atieva) and former chief engineer of the Tesla Model S, explains why his new employer with its innovative battery technology will jump to the front of the line of shaping mobility in the future.
“We started to talk about electrification in 2008 when we took the decision to go for four cylinders. Fuel efficiency is huge, that’s why we went for the four-cylinder turbos and electrification first. After that, we move to full electric, in 2018 or 2019. It is the future, let’s face it.”
Volvo’s U.S. CEO Lex Kerssemakers says that while people still want big cars, efficiency has become a priority. He therefore declared the “era of big cylinders” as over.