“Technological leadership is no longer solely defined in terms of horsepower and torque.”
Volkswagen CEO Martin Winterkorn announced that the carmaker wants to offer 20 additional electric or plug-in hybrid variants of its cars by 2020, thus taking trusted Volkswagen quality “into a new, digital world.”
“The largest challenge set forth by Tesla against all entrants into the pure electric market is that the benchmarks have already been set, and the bar is rather high.”
Ivan Drury, senior manager at U.S. automotive website Edmunds.com, says the fascination with Tesla not only stems from them being at the forefront of the electric vehicle market, but also that they got there without compromising style or performance.
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