ReachNow catches on.

More than 13,000 people have registered for BMW’s ReachNow in Seattle since it launched about a month ago. EVs make up 20 percent of the carsharing fleet and members have driven more than 99,000 miles so far (not just electric); reason enough for BMW to set up an office up north that will employ 40 people by the end of this year.
seattletimes.com

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