Jens Thiemer, Hakan Samelsson, Frank van Meel.
“We will, I call it, begin ‘EQ-ing’ our cars. We will also see electric cars from Mercedes-AMG and Mercedes-Maybach, so that’s what we are thinking.”
Jens Thiemer, Mercedes’ Vice President for Marketing, confirmed that the Mercedes luxury brand Maybach will also be electrified in the future, with the entire line-up to eventually feature a pure electric or at least hybrid drivetrain.
autoexpress.co.uk
Volvo CEO Hakan Samuelsson reveals that the recently acquired tuning arm Polestar will not be used to develop powerful petrol cars, but instead to at first add an “electric boost,” all the way to developing a high-performance EV.
caradvice.com.au
BMW-M-Chef Frank van Meel comments on electrification plans at BMW’s performance arm. But at this point, battery weight is still an issue. But nevertheless, the group is constantly looking at what its colleagues at i-branch are doing.
autoexpress.co.uk
“We will, I call it, begin ‘EQ-ing’ our cars. We will also see electric cars from Mercedes-AMG and Mercedes-Maybach, so that’s what we are thinking.”
“Premium high-performance cars will probably be attractive in the future, but we have a feeling they will not be based on gasoline combustion engine.”
“We already see the stop/start feature coming to M vehicles and the next step is electrification. At the end it will also be pure electric, but it’s going to take some time.”
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