Be.EV electrifies locations of British pub JW Lees

Brewer and pub operator JW Lees is adding EV charging stations at its seven locations across the British North-West. To that end, it has signed a deal with charge point operator Be.EV.

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Image: Be.EV

The latter will install “22 ultra-rapid charging bays at seven locations,” the company states. Moreover, legacy chargers will be upgraded as part of the deal. Overall, Be.EV expects to invest “upwards of £1.8 million” just to install the new EV chargers.

EV infrastructure at five JW Lees locations is already up and running and open to the public. Specifically, these are The Urmston (Stretford), The Millgate (Failsworth), The Aviator (Stockport), The Bluebird Inn (Balderstone) and Duke of Gloucester (Crewe). The remaining two locations, namely The Pointing Dog (Cheadle) and The Moss Trooper (Altrincham), will be fitted with new chargers in early 2025.

According to the press release, JW Lees owns and operates more than 150 pubs across the North West and North Wales. The new chargers at the seven locations mentioned above are said to cater to 12,500 local EV drivers, on top of visiting drivers.

”Regional partnerships are a cornerstone to the regeneration of our local areas, and we’re proud to be partnering with such a well-established northern business,” says Asif Ghafoor, CEO of Be.EV. “Our charging hubs will offer JW Lees pub-goers a convenient moment to charge their car, and the chain is getting ahead of the curve by providing reliable, high-quality charging facilities for their customers so they can charge and drive responsibly.”

William Lees-Jones, Managing Director at JW Lees, added: “As an EV driver myself for the last five years I know how important it is for drivers to have reliable, affordable and convenient EV chargers at pubs and at JW Lees we are working with Be.EV to make our pubs best in class in terms of EV provision.” 

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