Formula E goes public, wrong PEV policy strategy in the U.S.?
Video tip: The Formula E is starting to make some noise – marketing wise – and filmed Lucas di Grassi taking a ride down the legendary strip of Las Vegas.
Study tip: Researchers from the University of Michigan and the Rochester Institute of Technology criticise the Obama Administration for a failed PEV promotion. Instead of simply focusing on mainstream consumers, they suggest more strategic and cost-effective incentives.
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