Feb 12, 2014 BMW sparks interest. BMW BMW’s American dealers have a list of 65,000 potential buyers for the i3 and i8. According to Trudy Hardy, VP of Marketing for BMW North America, this interest-based demand exceeds supply by far. online.wsj.com Previous article Tesla, Azure Embark, University of North Carolina, Limerick University. Next article Hybrid Tech, Centro, Terra Motors, Volkswagen, Mahindra, China.