American artist Richard Phillips has turned Porsche’s Taycan into an art object. The Taycan Artcar will be sold in April in a worldwide online auction with all proceeds going to support artists in Switzerland.
The reasons behind the creation it to commemorate the turn the company’s turn to electrification. “Porsche’s first purely electric sports car, the Taycan, represents a new chapter in the company’s history,” says Michael Glinski, CEO of Porsche Schweiz AG. “We wanted to capture this achievement by working together with a leading artist. The result is this creation, which reflects the guiding principles of sustainability and electromobility and of course also places a strong focus on nature in Switzerland.”
The proceeds from the sale will be donated to “the Swiss cultural Landscape”, which, much like cultural and social life elsewhere, has suffered deeply under the pandemic.
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