Geely to launch electric premium subsidiary ‘Zeekr’
The Chinese car company Geely is planning a new brand called Zeekr, which is to be positioned in the premium segment and above all compete with Tesla. The plan is apparently to launch the brand under Geely’s planned subsidiary Lingling Technologies.
Geely considers launching dedicated EV subsidiary
The Chinese car manufacturer Geely reportedly wants to spin off product planning, marketing and sales of electric vehicles into an independent company. The subsidiary Lingling Technologies, which is yet to be founded, is to be primarily concerned with development, marketing and sales.