Fisker wants to produce 300 ‘Oceans’ daily
Fisker is ramping up production of its Ocean all-electric SUV model starting this month. A daily production rate of 300 vehicles per day is to be reached by October. So far, around 180 Fiskers have been built daily, with a total of 3,123 produced by contract manufacturer Magna.
The increase in production concerns all European markets, which currently include Austria, Belgium, Denmark, France, Germany, Netherlands, Norway, Sweden, Switzerland, UK, as well as the Canadian and the US markets. For the US, customer deliveries have been “steady and are expected to accelerate in September, with the arrival of multiple oceangoing shipping vessels.”
“Our customers and reservation holders are always our priority, and we’re thanking everyone for their patience as we begin the ramp up of daily production of the Fisker Ocean this month and through the fourth quarter,” said Chairman and CEO Henrik Fisker, adding: “Over 3,000 vehicles have been built to date, and we’ll soon be moving to approximately 300 vehicles per day with our manufacturing partner, Magna. In lock step with this, customer deliveries will be expanding even more in the United States – from the East Coast to various other regions.”
Fisker also referred to its Lounges and Center + locations, which have opened in Los Angeles, Copenhagen, Düsseldorf, London, Munich, and Oslo to provide retail, delivery, and service operations for expansion in key regions in the coming months. In addition, new markets are being targeted with Canada, in addition to newly added markets in Europe including Belgium, the Netherlands, and Switzerland. Fisker adds that additional plans will be announced soon.
The renewed production efforts are somewhat surprising, as Fisker had revealed earlier this year that it had to downgrade production targets to produce only 20,000 to 23,000 vehicles in 2023. That is more than 50 per cent lower than initially planned. This had been preceded by another production target downgrade in May 2023. This means that the new upgrade is still slightly below the initial production targets.