Maserati opens configurator for first two electric luxury models
At the beginning of the week, we reported that deliveries of the electric versions of the GranTurismo and Grecale, which were originally scheduled to start in 2023, had not yet taken place. Now the Stellantis subsidiary has officially announced that the duo is already available in Italy and other EU countries. The configurator lists the Grecale Folgore from 124,301 euros and the GranTurismo Folgore from 200,592 euros. The former is a GranTurismo, the latter an SUV.
The Italian company’s electric offensive, which runs under the label Maserati Folgore (the Italian word for lightning), is set to gain further momentum in 2024 with the GranCabrio Folgore. The Italian manufacturer is planning the MC20 Folgore for 2025. A new electric SUV is to follow in 2027 and the Quattroporte Folgore in 2028. The latter was already planned for 2025, but development has been halted.
According to the Italian media, the entire business model for the electric saloon is in question. In its official announcement, Maserati has now announced the electric successor to the Quattroporte for 2028, three years later than previously planned. From 2028, Maserati only wants to sell electric cars – which is two years earlier than previously announced.
Maserati states that it believes “more than ever” in electric future mobility and is currently organizing itself in all areas to improve its competitiveness and meet the needs of new luxury consumers, according to the press release. As Davide Grasso, CEO of Maserati, puts it: “Driven by our Modena heart, we are going full throttle to lead change on electrification, with two of our iconic models already available for purchase in their 100% electric versions, and another on the way this year. We will offer our preferred customers the most powerful Maseratis ever, pushing the boundaries of driving pleasure to a new era. With our long-term strategic vision and plan, we want to make a mark in the luxury world with unique Italian manufacturing excellence, constantly pushing distinctive quality and building our future with a dedicated business model that guarantees our customers the best products that reflect the Trident’s values.”
In January 2022, Maserati announced its entry into Formula E for the 2022/23 season. At the beginning of March 2022, the parent company Stellantis outlined its electric targets with the new ‘Dare Forward 2030’ strategy, which also includes Maserati.
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