Elon Musk, Sam Abuelsamid, Lisa Jerram.
“We thought people would prefer Supercharging, but we weren’t sure, so that’s why we built the pack swap capability in. And, you know, based on what we’re seeing here, it’s unlikely to be something that’s worth expanding in the future, unless something changes.”
That is Elon Musk at this week’s shareholder meeting basically denying the battery swap a (bright) future especially as invitations to try that station have not been very successful. That might be done to cost involved though.
“If US states were to allow manufacturers to start selling directly to consumers, at least on a limited basis, all automotive industry players could learn how to serve customers better, put them into the vehicles that will best serve their needs, and support greater PEV sales.”
Sam Abuelsamid, Senior Research Analyst, and Lisa Jerram, Principal Research Analyst at Navigant Research are calling not only for new mobility but also for a shift in sales techniques accompanying it – direct sales as the way to boost EV sales.