The joint venture’s first low-cost BEV has begun rolling off the assembly line at the Guangzhou factory in China. According to the manufacturers, it will be joined by another 5 models spread over several brands by the end of next year.
The Sylphy was specifically designed for the Chinese market, both in terms of the technical specifications, as well as the pricing. Cost of the vehicle has been stated to be 166,000 Yuan, or about 26,000 dollars after government subsidies, about half the price of the Leaf.
Nissan CEO Hiroto Saikawa is confident that the new BEV will be a game changer, which is reflected in the vehicle strategy for the next year. Regarding the Sylphy, he commented the following: “We’re confident that the Sylphy Zero Emission rolling off the production line today will become a main player in the EV market here.”
The mid-term electrification strategy for the joint venture plans to introduce twenty new EVs by 2022, spread across the brands owned by the partners. The newest update to the plan is that five of these vehicles will be production-ready by the end of next year. The brands marketing the new EVs will be Nissan, Venucia and Dongfeng.