The financially stricken sports car manufacturer Aston Martin has begun postponing their plans for electric cars. Although the British company has a new investor, it will first invest the existing budget in combustion engine models and the new SUV DBX.
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In April 2019, Aston Martin presented its first electric model, the Rapide E, which was to be built in a limited edition of 155 units. Now a British magazine reports that not even these few electric cars will see the light of day.
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Aston Martin has started production at its second plant in the UK. In St. Athan, Wales, pre-series vehicles of the SUV model DBX are now rolling off the production line, soon followed by the Rapid E.
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Aston Martin CEO, Marek Reichman, took to the stage at Auto Shanghai to reveal his company’s first fully electric model, the Rapid E. The zero-emission luxury car is to have a strictly limited production run of 155 units and will be delivered to customers later this year.
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Similarly to other British celebrities, James Bond will be going electric in her Majesty’s service in the next film. While the movies have always been noted by car enthusiasts, the Aston Martin Rapide E, is upholding the tradition and exclusively so as only 155 units will be built.
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Aston Martin Works that takes care of the carmaker’s finest classics, will be equipping these existing models with an electric drive and battery. This has been made possible by means of the “cassette” electric drive system developed with the know-how and components from their upcoming Rapide e-range.
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Aston Martin has officially announced the performance specifications of their first fully-electric vehicle, the Rapide E. The BEV will be released next year in a 155 model series. First deliveries are planned for the fourth quarter of 2019.
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Aston Martin is working on a new plant in St. Athan in Wales. Once the Rapide E will roll off the lines here in 2019, the factory will become what Aston calls their “Home of Electrification”. By 2021, it will indeed house their EV label Lagonda.
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Aston Martin has announced over 650 million pounds in investments to further grow in the Chinese market. In conventional ways rather than all-electric although the outreach to partners in the NEV segment is ongoing.
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PHEVs won’t be part of Aston Martin’s line-up. That is, what CEO Andy Palmer said „Auto Express“. However, he made clear that Aston Martin will stick to its objective to electrify all of its models until 2025.
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